Insights
Property Investment in Liverpool
Home / Insights

Liverpool has become one of the UK’s most exciting property investment hotspots, driven by rapid urban growth, major regeneration schemes, and a thriving rental market. The city’s property prices have risen significantly in recent years, with a 14% increase recorded in the past 12 months alone. Liverpool remains one of the most affordable cities in the UK. This affordability, paired with high rental demand, positions the city as an attractive destination for both seasoned and first-time investors.
Why Invest in Liverpool?
One of the most significant factors propelling Liverpool’s growth is its ongoing regeneration. Projects like Liverpool Waters, a £5.5 billion waterfront development, and the £2 billion Knowledge Quarter are reshaping the city’s skyline and economy. These large-scale initiatives are not only bringing in new businesses, cultural spaces, and job opportunities but are also driving demand for quality residential properties.
Liverpool’s rental market is equally compelling. The city’s substantial student population – over 70,000 across its universities – combined with young professionals and growing families, creates a steady stream of tenants. Rental yields in Liverpool typically range between 6% and 8%, which is considerably higher than the national average. Recent trends show rental prices climbing by nearly 10% year-over-year, further enhancing the city’s income potential for landlords.
Investors are also drawn to Liverpool’s capital growth prospects. With prices expected to continue rising by an estimated 3–5% annually over the next few years, the market offers both short-term rental income and long-term appreciation potential. While the number of property sales has temporarily slowed, largely due to limited supply, this has only intensified competition and reinforced price stability.
Spotlight: Westminster Point
Among the standout investment opportunities in Liverpool is Westminster Point. Perfectly situated in Liverpool’s L3 area, Westminster Point is positioned to benefit from the city’s transformation while offering investors an attractive blend of affordability, yield, and future value.
Westminster Point comprises over 200 high-spec apartments, including studios, one-bedroom, and two-bedroom units, each designed with modern living in mind. The development offers amenities such as a fully equipped gym, landscaped gardens, secure parking, and even bespoke wellness facilities like hot and cold experience rooms, catering to the lifestyle demands of today’s urban tenants.
From an investment perspective, Westminster Point is particularly accessible. Investors can reserve units with just a £5,000 deposit, with a payment structure that includes 10% at exchange. The development also provides a 7% fixed return on deposits over 24 months, which adds an appealing layer of financial security before the units are completed.
Perhaps most impressive are the projected rental yields:
- Up to 12% gross yield on short-term lets
- Around 8% gross yield for long-term tenants
- Potential net yields up to 16% for short lets, well above Liverpool’s average
This flexibility is enhanced by the fact that Westminster Point is approved for short-term lets, giving investors the option to maximise returns through holiday or corporate rentals—a significant advantage in a city with booming tourism and business travel.
Prices at Westminster Point start from £165,000, meaning investors can secure a premium location at or below the city’s average property price. The development also offers a 999-year lease, providing long-term security and peace of mind.
Liverpool Market vs. Westminster Point: A Quick Comparison
| Key Metric | Liverpool (2025 Average) | Westminster Point |
|---|---|---|
| Purchase Price | £180,000 | From £165,000 |
| Rental Yield | 6–8% | Up to 12% gross (short lets) |
| Deposit Returns | N/A | 7% fixed over 24 months |
| Capital Growth Forecast | 3–5% p.a. | Tied to major regeneration |
| Short-Term Let Approval | Mixed | Fully Approved |
| Lease Structure | Varied | 999 years |
Why Liverpool Continues to Attract Investors
Liverpool’s property market holds strong appeal thanks to the synergy of regeneration, affordability, and high rental yields. For investors seeking growth, the city offers:
- Significant capital appreciation potential driven by ongoing multi-billion-pound redevelopment.
- Strong, diversified tenant demand is supported by universities, businesses, and a growing young population.
- Affordability relative to other UK cities, ensuring a lower entry point and higher potential yields.
- A thriving rental market with increasing demand for both short-term and long-term accommodation.
Additionally, Liverpool’s strategic position within the Northern Powerhouse framework, combined with improved transport links, only strengthens its long-term investment case.
Clann’s Perspective
At Clann Investments, the goal is to present properties that not only meet market demand but also offer security, flexibility, and sustainable returns. Westminster Point embodies these principles perfectly.
The development’s competitive entry price, coupled with strong gross and net yields, aligns with what Clann believes to be the sweet spot for investors looking to capitalise on Liverpool’s growth trajectory. The structured payment options, fixed deposit returns, and the flexibility to pursue either short or long-term letting strategies provide added layers of value and financial safety.
Clann’s ethos is centred on transparency, family values, and delivering high-quality investments in dynamic markets. With Westminster Point, Clann is offering more than just apartments – it’s offering a gateway to participate in Liverpool’s exciting future.